SERVICES — INSIGHTS
Measurement you can actually trust.
Analytics set up once, checked properly, and explained so the numbers mean something.
A lot of sites have analytics installed and almost none of it configured. Tags fire twice, enquiries are never counted as enquiries, and the dashboard reports traffic instead of business. We set measurement up around the things you actually care about, then check that what it records matches what really happened.
What this covers
Measurement plan
A short written list of what counts as a result on your site, agreed before anything is installed.
Clean install and checks
Analytics and tag management set up once, with duplicate and misfiring tags removed so the numbers stop disagreeing.
Goals and events
Enquiries, calls, bookings, and sales recorded as events, so you can see results rather than page views.
Dashboards you will read
A single view holding the handful of numbers that matter to you, not the default report nobody opens.
Handover and training
A walkthrough of where everything lives and how to read it, plus notes you can come back to.
With the free build
Every free build ships with baseline analytics already wired in, so you can see visits and enquiries from day one. This work goes further: proper event tracking, agreed definitions, and reporting built around the decisions you need to make.
Free build on an eligible hosting plan. Terms on the offer page.
Frequently asked questions
Do I need to switch analytics tools?
Usually not. We work with what you already have where it is sound, and only suggest a change when the current setup cannot record what you need.
Who owns the accounts?
You do. Everything is set up under your own accounts with us added as a user, so access and history stay with you whatever happens later.
Ready when you are.
About three minutes to apply. No payment details, no obligation — a real look at whether a free build fits.
Free build on an eligible hosting plan. Terms on the offer page.