SERVICES — DIGITAL MARKETING
Paid search for people already looking.
Campaigns built on tight keyword lists, honest landing pages, and tracking that follows a click all the way to an enquiry.
Small business search accounts leak in the same three places: broad keywords nobody reviews, ads pointing at a homepage, and conversion tracking that was never set up properly. We build the account around specific searches, send each one to a page that answers it, and make the tracking record enquiries rather than clicks. What is not earning gets cut.
What this covers
Account and campaign structure
Campaigns and ad groups built around what people actually type, with negative keyword lists that keep irrelevant traffic out.
Ads and landing pages
Ad copy that matches the search, pointed at a page that answers it. Where the right page does not exist, we say so and build it.
Conversion tracking
Calls, forms, and bookings recorded properly, so spend is judged against enquiries instead of clicks.
Budget and bid management
Spend moved toward the campaigns producing enquiries, with the ones that are not either rebuilt or turned off.
Monthly reporting
What was spent, what came back, and what we changed. Written so you can read it without a glossary.
With the free build
Paid search sends people straight to a page and judges what happens next, so the page has to hold up. The free build puts fast pages, a tested contact form, and working measurement in place, which is exactly what campaign tracking needs to report honestly.
Free build on an eligible hosting plan. Terms on the offer page.
Frequently asked questions
How much should we put behind it?
We work that out before anything goes live, from search volumes in your category and what a click typically costs there. The recommendation goes to you in writing, so you are deciding rather than guessing.
Is this better than search engine optimisation?
They do different jobs. Paid search buys visibility now and stops when the spending stops. Optimisation builds visibility that stays, but it takes time. Plenty of businesses run ads while the slower work compounds.
Ready when you are.
About three minutes to apply. No payment details, no obligation — a real look at whether a free build fits.
Free build on an eligible hosting plan. Terms on the offer page.